Clever Idea: A Flipboard Magazine with Its Own Twitter Account

UpInTheAirmag

This was fun to discover…

We love it when people create Flipboard magazines to extend brands that already exist in traditional or digital media.

But @UpInTheAirMag by Daniel Stecher is the first time we’ve seen a Twitter account created explicitly to support a Flipboard magazine — in this case, Daniel’s 2013 Best of #MagsWeLove commercial aviation magazine, Up In The Air.

Good thinking, Daniel! It’s a clever idea, and extra credit for including his magazine’s web URL in the Twitter profile.  Fingers crossed, we hope to see more of this happen in the future:

upintheair